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(McDonald's Reports Global Comparable Sales For August)
(The Morning Call newspaper history)
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Comparable sales represent sales at all restaurants, whether operated by the Company or by franchisees, in operation at least thirteen months including those temporarily closed. Some of the reasons restaurants may be temporarily closed include reimaging or remodeling, rebuilding, road construction and natural disasters. Comparable sales exclude the impact of currency translation. Comparable sales are driven by changes in guest counts and average check, which is affected by changes in pricing and product mix. Typically, pricing has a greater impact on average check than <a href=http://www.aec-ist.com/css/Gucci-Outlet-Online-Money-Clip-Mens-Jacket-Mens-Jeans.html>Gucci Mens Jacket</a>  product mix. Management reviews the increase or decrease in comparable sales compared with the same period in the prior year to assess business trends.  
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The Morning Call is part of Tribune Publishing, with sister newspapers the , , , , , , , , and .The company s publishing history goes back to 1883 when The Critic, an&nbsp;Allentown&nbsp;newspaper, was founded. The editor, owner and chief reporter of the Critic was Samuel S. Woolever.In what would become a family dynasty that would oversee the company for four decades, in 1894&nbsp;Muhlenberg College&nbsp;senior David A. Miller went to work for the Critic as its sole reporter. Its owners were Charles Weiser, editor, and Kirt W. DeBelle, business manager.A reader contest was involved in the naming of the newspaper when, in late 1894, the company said that a school boy or girl in Lehigh County would receive $5 in gold if he or she could guess the publication's new name. The identity of the lucky winner is <a href=http://www.alportico.net/page.php?sale=True-Religion-Joey-Jeans>True Religion Joey Jeans</a>  lost to history, but on Jan. 1, 1895, Allentown City Treasurer A.L. Reichenbach, who had supervised the contest, read out the new name: The Morning Call. That same year, David A. Miller and his brother Samuel Miller were able to purchase their first shares of The Morning Call. It was the start of a series of stock buyouts that would leave the newspaper entirely in the hands of the Miller brothers by 1904. In that nine-year period, the Miller brothers worked to gather subscribers. In one case, David A. Miller even attended a corn husking party and had every family there signed up by the time he left. By 1920,&nbsp;World War I&nbsp;and the work of the Millers had raised circulation to 20,000. A series of newspaper mergers that year, funded by Gen.&nbsp;Harry Clay Trexler, led to the Millers' sale of The Morning Call to the Trexler interests. <a href=http://www.radiorcs.com/page.php?sale=Kate-Spade-Charm>Kate Spade Charm</a>  It was only after Trexler's death in 1933, and at the urging of David A. Miller's sons, Donald P. and Samuel W., that David A. Miller returned to the newspaper in 1934. In 1935 The Morning Call acquired the sole remaining Allentown newspaper, The Chronicle and News, and renamed it the Evening Chronicle. In 1938 the Sunday Call-Chronicle was first published. In 1951, David A. Miller assumed the official title of president of the Call-Chronicle newspapers. He would keep that post until his death in 1958 at the age of 88. That September his sons, Donald and Samuel, were named publishers. After Samuel's death in 1967, Donald P. Miller continued to run the newspaper. He did so with his son, Edward D. Miller, until the late 1970s when Edward became executive editor and publisher. The Evening Chronicle went to press for the last time in 1980. In 1981 Edward D. Miller left the newspaper, and Donald P. Miller returned as chairman. The publisher and chief executive officer was Bernard C. Stinner. They retained control of the newspaper until 1984, when it was sold to The Times Mirror Company, joining the&nbsp;Los Angeles Times, Newsday, The Baltimore Sun, the Hartford Courant and Southern&nbsp;Connecticut&nbsp;Newspapers Inc., publishers of the&nbsp;Stamford Advocate and&nbsp;Greenwich&nbsp;Times. Gary K. Shorts was publisher and chief executive officer from 1987 until succeeded by Guy Gilmore in 2000. Susan Hunt was named publisher in June 2001. In September 1996, The Morning Call launched its website.In 2000, Times Mirror was acquired by the Tribune Company, merging 11 newspapers, 22 television stations, four radio stations, a cable TV company, and Tribune Interactive.In February 2006, Timothy R. Kennedy was named publisher.In 2010, , the publisher and CEO of The Baltimore Sun Media Group, also became The Morning Call s publisher and CEO.The Morning Call s editor and vice president is and the vice president of advertising is .In August 2014, The Morning Call became part of  as Tribune Co. created a separate company for its publishing businesses.&nbsp;The Morning Call is dedicated to providing the most comprehensive and essential news coverage in the Lehigh Valley. It is highly committed to watchdog journalism and has been a five-time recipient since 2002 of the G. <a href=http://www.alportico.net/page.php?sale=Gucci-Hysteria>Gucci Hysteria</a>  Richard Dew Award for Journalistic Service in Pennsylvania,&nbsp; the Pennsylvania News Media Association s highest journalistic award, which recognizes outstanding contributions to community or state. Several of the works prompted statewide reforms. Copyright 2014,
The number of weekdays and weekend days can impact our reported comparable sales. In August 2014, this calendar shift/trading day adjustment consisted of one less Thursday and one more Sunday compared with August 2013. The resulting adjustment varied by area of the world, ranging from approximately -0.3% to 0.7%. In addition, the timing of holidays can impact comparable sales.  
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Information in constant currency is calculated by translating current year results at prior year average exchange rates. Management reviews and analyzes business results excluding the effect of foreign currency translation and bases incentive compensation plans on these results because they believe this better represents the Company's underlying business trends.  
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Systemwide sales include sales at all restaurants, whether operated by the Company or by franchisees. While franchised sales are not recorded as revenues by the <a href=http://www.aec-ist.com/css/Cheap-Gucci-Handbags-Diamond-Watch-Mens-Watches-Ring.html>Gucci Diamond Watch</a>  Company, management believes the information is important in understanding the Company's financial performance because these sales are the basis on which the Company calculates and records franchised revenues and are indicative of the financial health of the franchisee base.
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Upcoming Communications
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McDonald's tentatively plans to release third quarter results before the market opens on October 21, 2014 and will host an investor webcast. This webcast will be broadcast live and available for replay for a limited time thereafter at .  
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About McDonald's
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McDonald's is the world's leading global foodservice retailer with over 35,000 locations serving approximately 70 million customers in over 100 countries each day. More than 80% of McDonald's restaurants worldwide are owned and operated by independent <a href=http://www.aec-ist.com/css/Cheap-Gucci-Sale-Men-Shoes-Dress-Shoes-Handbags-Clearance.html>Gucci Handbags Clearance</a>  local business men and women.
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Forward-Looking Statements
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This release contains certain forward-looking statements, which reflect management's expectations regarding future events and operating performance and speak only as of the date hereof. These forward-looking statements involve a number of risks and uncertainties. The factors that could cause actual results to differ materially from our expectations are detailed in the Company's filings with the Securities and Exchange Commission, such as its annual and quarterly reports and current reports on Form 8-K.
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Revision as of 02:34, 1 October 2014

The Morning Call is part of Tribune Publishing, with sister newspapers the , , , , , , , , and .The company s publishing history goes back to 1883 when The Critic, an Allentown newspaper, was founded. The editor, owner and chief reporter of the Critic was Samuel S. Woolever.In what would become a family dynasty that would oversee the company for four decades, in 1894 Muhlenberg College senior David A. Miller went to work for the Critic as its sole reporter. Its owners were Charles Weiser, editor, and Kirt W. DeBelle, business manager.A reader contest was involved in the naming of the newspaper when, in late 1894, the company said that a school boy or girl in Lehigh County would receive $5 in gold if he or she could guess the publication's new name. The identity of the lucky winner is <a href=http://www.alportico.net/page.php?sale=True-Religion-Joey-Jeans>True Religion Joey Jeans</a> lost to history, but on Jan. 1, 1895, Allentown City Treasurer A.L. Reichenbach, who had supervised the contest, read out the new name: The Morning Call. That same year, David A. Miller and his brother Samuel Miller were able to purchase their first shares of The Morning Call. It was the start of a series of stock buyouts that would leave the newspaper entirely in the hands of the Miller brothers by 1904. In that nine-year period, the Miller brothers worked to gather subscribers. In one case, David A. Miller even attended a corn husking party and had every family there signed up by the time he left. By 1920, World War I and the work of the Millers had raised circulation to 20,000. A series of newspaper mergers that year, funded by Gen. Harry Clay Trexler, led to the Millers' sale of The Morning Call to the Trexler interests. <a href=http://www.radiorcs.com/page.php?sale=Kate-Spade-Charm>Kate Spade Charm</a> It was only after Trexler's death in 1933, and at the urging of David A. Miller's sons, Donald P. and Samuel W., that David A. Miller returned to the newspaper in 1934. In 1935 The Morning Call acquired the sole remaining Allentown newspaper, The Chronicle and News, and renamed it the Evening Chronicle. In 1938 the Sunday Call-Chronicle was first published. In 1951, David A. Miller assumed the official title of president of the Call-Chronicle newspapers. He would keep that post until his death in 1958 at the age of 88. That September his sons, Donald and Samuel, were named publishers. After Samuel's death in 1967, Donald P. Miller continued to run the newspaper. He did so with his son, Edward D. Miller, until the late 1970s when Edward became executive editor and publisher. The Evening Chronicle went to press for the last time in 1980. In 1981 Edward D. Miller left the newspaper, and Donald P. Miller returned as chairman. The publisher and chief executive officer was Bernard C. Stinner. They retained control of the newspaper until 1984, when it was sold to The Times Mirror Company, joining the Los Angeles Times, Newsday, The Baltimore Sun, the Hartford Courant and Southern Connecticut Newspapers Inc., publishers of the Stamford Advocate and Greenwich Times. Gary K. Shorts was publisher and chief executive officer from 1987 until succeeded by Guy Gilmore in 2000. Susan Hunt was named publisher in June 2001. In September 1996, The Morning Call launched its website.In 2000, Times Mirror was acquired by the Tribune Company, merging 11 newspapers, 22 television stations, four radio stations, a cable TV company, and Tribune Interactive.In February 2006, Timothy R. Kennedy was named publisher.In 2010, , the publisher and CEO of The Baltimore Sun Media Group, also became The Morning Call s publisher and CEO.The Morning Call s editor and vice president is and the vice president of advertising is .In August 2014, The Morning Call became part of as Tribune Co. created a separate company for its publishing businesses. The Morning Call is dedicated to providing the most comprehensive and essential news coverage in the Lehigh Valley. It is highly committed to watchdog journalism and has been a five-time recipient since 2002 of the G. <a href=http://www.alportico.net/page.php?sale=Gucci-Hysteria>Gucci Hysteria</a> Richard Dew Award for Journalistic Service in Pennsylvania,  the Pennsylvania News Media Association s highest journalistic award, which recognizes outstanding contributions to community or state. Several of the works prompted statewide reforms. Copyright 2014,

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