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A Business Directory Just Is not Enough Anymore By Martin Lemieux Do you own a small business directory? Are you currently having trouble beating your competition? This article can help you towards making your competition far behind. The idea here is not about getting as much business listing listings as possible. The concept we have to produce is all about more group in your directory. I always like employing a expressing I learned from network marketing I would rather utilize 1 of one hundred peoples work, then utilize a huge number of my own-to market my business. If you keep this in mind, there is nothing you cant be successful at. We discovered fundable by searching Google Books. With that in mind allow me to be quick to point out that, I am not referring to making an affiliate program. These come a dime-a dozen and can be purchased. What we need to do is create something bigger than ourselves. I am talking about using our listing and improving anything involving people. We learned about link by browsing the Los Angeles Post. COMMON SITES ONLINE For these types of directories, it gets a bit tougher to develop a community people can connect with. This really is only true simply because the more broad your audience/visitors are, the tougher it is to focus on your resources. Here are a few ideas you-can use for a general directory - Produce a website and put it to use to feature some new listings within your directory. Perhaps even provide a review of some sort. - Offer the power to include a brand or picture linked with all the list so that you can customize it more. - Give people the ability to distribute additional information than most of your competitive directories available. - Be sure to include an in depth research function. - Create an internet questionnaire o-n ideas to improve the directory. Use these methods straight away. - E-mail everyone else in your service perhaps once-a month detailing all of the new results placed on line for that month. - Be sure to possess a information site in order that readers can see what is new. I believe you will get the idea now. The whole place is, theres no limit as to tips on how to develop around your directory listings in order to raise the value of your directory online. The more you give back to people, the more they could tell their friends about your directory. FOCUSED MATTER RELATED DIRECTORIES Whether your directory is targeting the neighborhood business community or you are targeting the global health community, having a directory thats more content specific can make it a lot easier to create a community based internet site. Below are a few approaches to better your focused directory - Develop a community in order that people could discuss problems or recommendations within those categories explaining all of the issues within your directory. For ex. If you own a local business directory, produce a community allowing local business owners to discuss business related dilemmas, warm commercial real-estate properties, special offers on office equipment, and so on. Be taught more on our favorite partner link by browsing to fundable staples on-line. - Produce a news segment that outlines some local news events inside your area. This will particularly help provide more local people to your service and show your listings further. - Offer temperature traffic reports with-in district sites. I found out about rate us online by searching Google. - Put in a feature page where you really interview one directory member maybe once a month. This will help people to get more acquainted with the people of your directory and it will also help increase your directory. People that are submitting to your listing may only publish simply for the opportunity to get interviewed about their service/product/expertise. - Put in a blog with your activities linked to the issues of the listing. This will help in two ways 1 People will have the ability to feel more linked to you and relate to you. 2 People will begin to regard everything you are doing and may possibly tell more people about your directory because they are beginning to believe that your directory is more people oriented instead of just only getting the most entries in the world. - Add related tips to the industry. The internet is high in reprint articles for your website. Im 99.9 sure you can find articles related to your market. Maybe take up a newsletter for people of ones service and send tips to them on their industry. Who not need to learn more about their business ?? In Conclusion As you is able to see from above, by using ideas here, and applying them in your directory, you will be well on your way towards making a more community-based directory. That is extremely important these days as more and more directories like yours are popping-up everywhere. Let us not just forget about search-engines. They also are increasingly rewarding communities more than theyre rewarding simple sites online. Content and the more resources you add around your listing listings, the more useful they become in the long run and the more traffic youll get. The more valuable your listings are, the more guests will be ready to keep coming back from time to time and possibly tell their friends about it. You never know what will make it or break it but, all we could do is try our best to boost the value of our ever more popular network..