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For a traditional business you focus on many forms of marketing. An advanced00 small business, you may rely mostly on word of mouth marketing, getting your clients to give you referrals. You probably have high quality business cards, brochures, and flyers. And your website is probably geared toward the marketing concepts of offering company information and awesome pictures.

Unfortunately, in today's culture a business website cannot be a different traditional marketing tool found webdesign österreich accidentally online or only because of your existing customers. The internet is completely changing the way people purchase goods and services, and if potential customers can not find you on the internet, they might take their business somewhere else. To build a good web presence you should change your focus to online marketing search engine optimization.

Web marketing is much like conventional marketing, but taken to the web. Word of mouth marketing becomes social networking, business cards become directory and search engines, brochures become video as well as article marketing, and flyers become online classified ads. However , you must use web marketing search engine optimization to ensure that these marketing strategies to be successful.

It needs careful keyword research connected with y our niche, or your area of expertise, and use of people keywords in all of your internet marketing. Your keyword or key phrase should appear in your domain or URL, the title within your site, and throughout your site at around one to a few percent density. This means that for each four hundred words you should have your keyword four times.

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