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With Facebook Business pages (originally called Fan Pages) becoming the typical for businesses marketing on Facebook there's been a massive learning curve. Like a new environment, an alternative way of selling and trying to "join the conversation" while still selling there is many obstacles to beat.

buy like - For the majority of business people they can not launch a Superbowl commercial and hope to get millions of people rushing to click "like". That kind of marketing is received for that limited number businesses that dominate Wall Street. To obtain the most from your Facebook page with no 7-figure budget requires paying attention to the important points that others will miss. Fortunately that by evaluating a few key aspects of traffic it's easy to discover which of one's marketing attempts are bringing you one of the most value.

like page - Facebook has a reporting tool for business pages, called Insights. The Insight tool has many of the most powerful reporting you can imagine (even more facts are available by using Facebook Ads). One section that may provide you with a quick notion of where to focus your time and marketing efforts is the "Users" section. More specifically take a look at the "New Likes" section.

Once you take a look at New Likes you will be able to see what sources are providing you with fresh people joining your small business on Facebook. Below are a few with the sources that you might see:

   Ads - If you are running ads you will need to find out if those costly clicks are transforming into new "likes". Understand this number and your ad reporting tool to get a wise decision of what is working.
   Like Box - Are you currently using Social Plugins? Free marketing tools that enable you to get "likes" from your website. These powerful tools provide you a way to capitalize on existing website traffic to enhance your Facebook efforts.
   Search - Are people searching and finding your page? Hopefully so! Look at this number to find out the way your page is booming organically. This can also indicate that you're having some success with "word of mouth" advertising.

like facebook page - These are just a number of the Like Sources you will observe on your page. Monitor it and consider focusing your time and energy what your location is obtaining the most success to quickly gain traction together with your Facebook Marketing efforts.