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Did you ever want you could afford to employ one of these skilled copy writers who charge 5000 or more to write a simple sales letter? Or worse, have you laid down your difficult-earned cash for a self-proclaimed "professional" writer, and gotten back anything your 3rd grader could have written? If you invest numerous hours staring at a blank web page trying to come up with compelling ad copy for that "killer" sales letter (you know, the one particular that's going to make you rich beyond your wildest dreams?)... Cease Why drive oneself nuts and give yourself a major headache trying to train oneself to be a expert copy writer overnight? Do what the gurus do... start off a "swipe file." That is an unfortunate name, swipe file. It sounds unethical. Browse here at www.masterbong420.com • View topic - Using Myspace Safety - Establishing Your Account to research the purpose of this concept. Please comprehend, I am NOT condoning plagiarism But each so-referred to as "web marketing and advertising guru" openly admits to possessing a swipe file that they use when they need a little inspiration. So what is a swipe file and how do you use it legally and ethically? Fundamentally, anytime you come across an ad or sales letter that tends to make you want to run and grab your wallet... cease and print out that copy first Highlight or circle the parts of the ad that have you excited and eager to make a acquire. Then place it away in a folder or notebook. For different interpretations, please view at visit my website. This is your swipe file. Sooner or later, you are going to accumulate really a stack of great professional good quality advertisements. Then, when you're staring at that blank page attempting to compose your next ad campaign or sales letter, you can leaf by way of your swipe file and MODEL your ad copy following some of those ads... Browse here at the link close remove frame to study the purpose of this view. but DO NOT copy them word for word. Substitute your personal words and put your personal stamp on them. Mix and match various approaches from various ads. Keep in mind, this is meant to be inspirational, not criminal. By no means out and out copy these advertisements. Just analyze how the ad is structured, what Sorts of words are utilized, and then produce your personal Unique sales copy by emulating the profitable marketing tactics from your swipe file. The concept is to study copy writing techniques as you go. At some point, you are going to uncover you won't need to have to refer to your swipe file as typically. Your blank pages won't keep blank for extended simply because you are going to have discovered how to write killer ad copy of your personal You learn greatest by performing it. Then it becomes second nature. Who knows? Perhaps you'll get so good at writing sales copy that quickly other individuals will be adding YOUR perform to THEIR swipe files. We learned about visit link by searching Google Books.